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Why add comments to your website?

Dave ReederBy Dave Reeder ·

Example of a threaded comment discussion with replies and reactions

I know it sucks. You've spent months or even years, and countless thousands on SEO and content writing, and your website is still not where you want it to be!

With a lack of visitor interaction and limited conversions, it feels like your website is dead. You want more traffic, but even old customers are not coming back.

And to make things even worse, your sales are not growing to cover your expensive marketing investment. Maybe it's even worse and you are slipping down the Google rankings, but unsure what to try next?

But don't despair. Help is at hand — and it won't break the bank.

Why add a commenting widget to your website?

Adding a commenting widget to your website brings a powerful new interactive feature that lets visitors go beyond simply browsing your pages.

Here are some advantages of adding a commenting widget to your site:

  • Social proof — fresh content, with user comments that signal the importance of your content.
  • Increased engagement — enhanced brand building, customer loyalty, and longer dwell time all tell search engines your content is engaging and high-quality (see E-E-A-T).
  • Valuable user insights — user comments prompt new content ideas. You find out where your users are struggling and get insights showing you which services or products to offer next.
  • More conversion opportunities — engaged visitors are more likely to buy or enquire.
  • User-generated content — "free" content that you haven't had to spend time and money writing.

But won't you spend all your time moderating spam?

No way! We knew this would be a huge problem, so we developed an AI-powered filter for spam that'll block all those pesky bots before they get a chance to put a comment on your site about viagra or bitcoin.

The filter goes much further than that — we think you'll love it, and it'll save you loads of time. You can still manually approve comments, or remove ones the filter didn't block, whenever you want.

What can you expect?

So, how does adding a free comment widget help your brand? It can do this by…

  • Boosting returning visitors — discussions, comments and replies bring people back.
  • Increasing customer loyalty — people come back and buy again.
  • More sales — more engagement through discussions, more trust in you and your products and services.
  • Improved SEO — search engines like Google see increased visitors and dwell time, and reward you.
  • Stronger brand — customers return, trust and engage more with your brand.
  • Increased conversions — more trust means visitors are happier to contact you with pre-purchase questions.

We even created the Free Comments Community, a place where you can see what other users are up to and get even more engagement and brand awareness, directly on our platform.

For such a small effort, why not put our FREE comment plugin on your site and watch your engagement grow?